with the influx of cupcakeries around me today, i am fortunate enough to live so close an original - sprinkles cupcakes. when the cupcake trend came to palo alto and sprinkles opened its doors in 2007, i was introduced to the ever-popular red velvet cupcake. I didn't like it and immediately crossed off sprinkles from my list. the cream cheese frosting was tooth achingly sweet and the cake seemed dry. But, as fate would have it, four years later, a friend brought me a sprinkles black chocolate marshmallow. ok, it was time to give it another try. i was floored! it had just the right amount of sweetness, with its rich chocolatey goodness. i was converted at first bite and immediately addicted. since that day, i have been taking complete advantage of their "whisper words," a secret password you whisper at the register to get a free cupcake! this has given me the chance to try every flavor in the sprinkles catalog. unfortunately red velvet won't ever make it on my list, but it's comforting to know i will always have the chocolate marshallow to fall back on.
and have you read about sprinkle's ingenious idea of a cupcake atm? it's a 24 hour vending machine that dispenses 8 different flavors and containing about 600 cupcakes. incredible idea if you ask me! feed the cupcake addiction.
photo courtesy of abcnews.com